Sunday, April 30, 2017

Sunday, April 16, 2017

Pepsi Ad Response

I think this commercial was bad advertising. I believe it was done to appeal to a millennial audience by putting in a recognizable celebrity like Kendal Jenner but overall the way it turned out just missed the mark completely. I feel they could have added in celebrities to this commercial without making it become such a miss. By having a wealthy white model be the one that took the lead in the protest at the end and her being the focus it took away from the impact the commercial could have had. Now overall having the ending be anyone offering a police officer a pepsi and having that be the thing that brought everyone together is a stupid concept but it could have been made a little bit better if they didn't use a model as the focus.

19. Maybe she's born with it